Using online comparators has become the number one way of shopping for all kinds of products. If you were buying house insurance or even a mortgage, chances are that you would turn to GoCompare or Money Supermarket. So why not servicing and MoTs? Over the last few years, several companies have tried to get momentum underway in this market, including ...
Read More »New technology: predictions for the year ahead
The smartphone has changed the way consumers interact with the world – and not least the ways in which they buy a car. Around 73% of adults now have a smartphone. It’s the first thing many of us look at in the morning and the last thing we see at night. Accordingly, consumers are now as interested in ensuring their ...
Read More »Online price comparison websites at your service
Using online comparators has become the number one way of shopping for all kinds of products. If you were buying house insurance or even a mortgage, chances are that you would turn to GoCompare or Money Supermarket. So why not servicing and MOTs? Over the last few years, several companies have tried to get momentum underway in this market, including ...
Read More »Unchartered territory for used values in 2015
Used car values fell 2.9% in November, the biggest fall since summer 2011. So, is this a seasonal blip or the first signs of a more significant trend? Dealers will be expecting a bounce as demand picks up in the first quarter of 2015. But it can be argued that the industry is in unchartered territory as the percentage of ...
Read More »The video CV comes of age
On the smartphone in your pocket is a video camera providing a level of visual and audio quality that, just a few years ago, would have required a three man broadcast crew. Because of this technology, in the last few months, we have seen more and more candidates in all kinds of motor industry positions come to us with not ...
Read More »Making the best use of the web
What can dealerships do to ensure people are confident they are driving away with the best car for their particular needs? A survey on car buying behaviour that we carried out recently found that over half of the drivers in the UK use the internet as their first port of call to research their next car purchase. It’s clear that ...
Read More »Funding used car stock
In 2013 NextGear Capital carried out research to find out what
Read More »Dealing with a Competition & Markets Authority acquisition probe
In the last year the Competition and Markets Authority (CMA) investigated four acquisitions of car dealerships.
Read More »Customer communications: the cornerstone of any business
Customer communication is everything. It’s the cornerstone of any business. Every car owner has different needs and in order to try and exceed their expectations, it’s our job to empathise and ensure that the customer is treated as an individual.
Read More »Getting it right when it comes to SEO
The internet, as we all know, has changed the landscape for car retailing but sometimes, amid all the hype and hyperbole, it is good to get back to basics and look at what exactly drives website traffic.
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