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Bumper has expanded its partnership with CitNOW which will see its Buy-Now-Pay-Later platform embedded in vehicle health check videos sent to aftersales customers across Europe.
The service has been launched in the UK, where it is already available at over 700 sites, and will debut shortly in Germany and Spain followed by other European countries.
The integration with CitNOW Workshop, the widely-used eVHC tool, will enable customers to approve repair work online and arrange interest-free monthly payments at the same time on a single web page.
“This significant new integration with CitNOW will help relieve the workloads of busy workshop teams and enhance the conversion of aftersales revenue opportunities, while delivering a convenient and seamless digital customer experience,” said Jack Allman, Bumper co-founder and CCO.
“Customers receiving eVHC videos will now see what work needs to be authorised, how much it will cost and choose whether to split the bill over interest-free monthly instalments. Furthermore, as all of this can now be done digitally, it will free up service advisors to help those customers in need of greater attention.”
Rab Fyfe, director of product at CitNOW, said: “Both Bumper and CitNOW provide similar dealership benefits in the workshop which help drive sales and efficiencies and deliver improved customer satisfaction.
“We already share a large customer overlap, so by working together we can help workshops achieve higher invoice values through increased parts sales, making this a natural partnership.”
This latest move marks the next stage of Bumper’s expansion into other European markets, following its launch into Ireland in April 2021, its first territory outside of the UK.