Tag Archives: Castrol

Castrol has launched its new MAGNATEC 0W-20 engine oil for Citroën, Peugeot and Vauxhall models. Castrol MAGNATEC 0W-20 FE is designed for petrol and diesel engines introduced from 2018 wherever the manufacturer recommends PSA B71 2010. It is also compatible with ACEA C5/C6 and API SP industry specifications. Castrol MAGNATEC 0W-20 FE will enable workshops to service a significant number ...

Castrol has launched ‘First Car Love Stories’, a new campaign to help drive brand awareness and sales. The campaign also encourages workshop customers to share their motoring stories for a chance to win a £10,000 monetary prize. The new promotion will capture car drivers’ emotive stories about their very first car. Car enthusiasts who do not yet own a car ...

Five key steps to help create a more inclusive workshop experience have been highlighted by Castrol. In recent research it found that there is “significant opportunity” to make automotive workshops more inclusive, from first impressions through to post-service engagement. The five steps are: Arriving at the workshop: Ensure customers feel more comfortable right from the start: with parking, clear signage ...

  Castrol has launched a new app, Castrol Fastscan, that rewards workshops who purchase qualifying Castrol branded products. The app also provides access to guidance, training, and technical support materials. Workshop owners using Castrol Fastscan accumulate points for the purchase of Castrol EDGE, MAGNATEC, GTX, TRANSMAX and motorcycle branded products bought by their business, and they can redeem those points ...

Castrol has launched a new technical support service. It will allow workshops and consumers in the UK to interact with a dedicated team of technical specialists trained to provide advice and resolve queries. The new service will be open to current and prospective Castrol customers, independent and franchised workshops, distributors, retailers, and Castrol Branded Workshops across the UK. During a ...

Workshops could be missing out on revenue-generating opportunities by not up-selling consumables and by not following up on deferred work. That’s the key finding of a survey from Castrol which found that 40% of motorists are contacted by their workshop between vehicle services to discuss work that might need to be carried out before their next scheduled visit. The research ...

The new ‘Castrol EDGE Recommended by Experts’ marketing campaign is offering participating independent workshops the opportunity to win free promotional assets to build positive awareness in their local community and attract new customers. The winning workshop will be visited by a professional photographer, funded by Castrol, to take photographs showcasing the workshop and its staff. They will also receive five ...

Castrol is inviting workshops and retail partners from across the UK to enter a seven-a-side football tournament on 22 May at St. George’s Park, the official home of England’s national football teams. Participating teams will be offered coaching and be invited to join a post-match awards dinner that will also be attended by a selection of high-profile former players and ...

Castrol has launched a marketing campaign aimed at independent workships. Castrol EDGE Recommended by Experts’ marketing campaign is offering participating independent workshops the opportunity to win a promotional package to build positive awareness in their local community and attract new customers. The winning workshop will be visited by a professional photographer, funded by Castrol, to take photographs showcasing the workshop ...

The majority of motorists (55%) have delayed scheduled servicing work during the pandemic. And more than a third (38%) are concerned their car might have become less reliable due to reduced mileage and missed workshop visits during recent lockdowns. The reason cited most frequently for car owners not taking their vehicle to a workshop is a fear about potentially catching ...