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City West Country has refurbished and expanded its Mercedes-Benz dealership in Exeter.
City West Country, ranked 64 in the Motor Trader Top 200 Dealer Groups, represents Mercedes-Benz and Smart. It has also recently taken on Chinese brands GWM Ora and BYD and has a branded used car business Tangelo, which was formerly known as the Part Exchange Centre
The Mercedes-Benz renovation includes a new business area that allows customers to work should they need to, as well as a new refreshment area, merchandise displays, showroom audio, an interactive touch table, two 65” displays, and two video walls.
The staff offices and MOT bay have also received an upgrade, with the Class 7 MOT bay now including a 5.7-metre ramp.
Mike Wickins, managing director of City West Country, said: “The recent facelift of our showroom has mirrored the creative processes of our car manufacturers, incorporating what the Mercedes-Benz brand is all about.
“With this in mind, we are thrilled to be able to welcome customers to our new hospitality area, where they will receive the Mercedes-Benz standard of service from our talented Star Experts in our top-of-the-range showroom.”
Adjacent to the Mercedes-Benz showroom is the new GWM ORA South West showroom, which has also undergone a renovation. Also included in the facelift is the smart display area.