Tag Archives: JudgeService

The most significant boosts in customer satisfaction are achieved by dealers who routinely offer test drives (up 45% to 81%)  and make follow-up contact with car buyers (rising 41% to 87%), according to research of over 436,100 customer questionnaires by JudgeService. Showroom sales staff who introduce customers to a manager prompt a satisfaction boost of 24% to 90%. Dealers who ...

Dealers who offer service plans, cosmetic repair insurance and extended warranties are achieving higher levels of customer satisfaction, according to findings from JudgeService surveys which reached over 436,100 customers. The research suggests that the offer of upsells is actually a significant driver of higher net promoter scores, contrary to popular belief. Service plans saw the biggest overall increase in customer ...

Car buyers are less confident about purchasing EVs following the Autumn Budget, according to JudgeService. Nearly half (46%) of respondents said they were not more confident about buying an EV while nearly a quarter (23%) said they were more confident. Neil Addley, MD of JudgeService, said: “The Autumn Budget presented the government with a golden opportunity to accelerate EV uptake, ...

Dealer websites are the most popular tool for new car buyers, according to JudgeService research which surveyed 5,789 buyers. 54% cited dealer websites, followed by Auto Trader (27%) and Carwow (9%). Manufacturer websites remain the fourth most popular source, although their share dipped year-on-year from 8% to 7%. Neil Addley, managing director of JudgeService, said: “Our research has found that ...

Dealer websites are the first port of call for buyers searching online for a new car. Review platform JudgeService polled the views of 5,789 buyers for the forthcoming JudgeService 2024 State of the Nation to identify the latest trends impacting dealers. When asked which online services they use to search for new cars, over half (54%) cited dealer websites, followed by ...

Vertu Motors has been named as one of the top car dealer groups in the UK for customer experience, according to review site JudgeService. The group achieved a 96% recommendation score from customers. Bristol Street Motors Hyundai Mansfield and Vertu Land Rover Bradford both claimed top 10 spots across all dealerships listed on the platform. Both sites had more than ...

Franchised dealers remain the “first choice” for part-exchange valuations, despite rise of specialist online services That’s the conclusion of research from JudgeService. The online review platform polled the views of 5,789 customers for the forthcoming JudgeService 2024 State of the Nation report and found nearly two-thirds (63%) are likely to get a part-exchange valuation from the retailer they intend to ...

BYD is the most widely recognised new entrant car brand, according to JudgeService, outperforming fellow Chinese brands as well as US and Vietnamese brands. The JudgeService Car Brand Tracker polled the views of 1,244 owners and BYD led the Top 10 rankings for spontaneous awareness with 13% of participants having heard of the brand. Neil Addley, MD of JudgeService, said: ...

JudgeService has named Volvo as the top carmaker in its brand loyalty rankings determined by its Car Brand Tracker which polls the views of 1,244 car owners. The carmakers are ranked based on responses relating to how likely owners are to purchase the same make again. Responses featured premium, mainstream and budget brands. Neil Addley, MD of JudgeService, said: “Premium ...

Most car buyers considering their next purchase are now evenly split between petrol and hybrid as their first choice. JudgeService’s Car Buyer Barometer, which polled the views of 1,000 consumers, found over half expect their next car to be petrol (27%) or hybrid (27%), with 12% opting for fully electric. Diesel will account for 10% of purchases and plug-in hybrids ...