Keyloop unveils dedicated microsite with UK specific data on digitalisation and the customer journey

Keyloop unveils dedicated microsite with UK specific data on digitalisation and the customer journey

11th November 2021: Keyloop, a leading global provider of technology solutions to the automotive industry, has today unveiled a brand-new microsite, offering dealers, retailers, OEMs and other industry stakeholders the opportunity to deep dive into new data and insights into digitalisation and the customer journey.

In June 2021, Keyloop published its landmark consumer research report, ‘Digitalisation: An Unstoppable Force in Automotive Retailing and Aftersales’ to help automotive retailers capitalise on this growth and better navigate the new sales and aftersales journey. The report uncovered the needs and desires of the modern consumer and highlighted the absolute necessity of embracing digital tools and processes for dealers and retailers.

Now, Keyloop has gone one step further than the original whitepaper, with a deep dive into its research data, revealing brand new country specific trends and insights in granular detail. The microsite provides a wealth of consumer insights for automotive retailers across the UK, Italy, Spain, Germany, Denmark and the UAE.

The microsite allows users to drill down into the Keyloop consumer digitalisation research, providing automotive retailers with a compass on consumer expectations specific to their market. The site is an invaluable tool for dealers, providing a guide to redesigning the sales and aftersales journey with digital transformation at its core.

Tom Kilroy, Keyloop CEO commented, “We are passionate about equipping dealers with the tools and customer insights needed to maximise their businesses. Our core mission is to create technology that makes the car buying process more efficient, customer focused and digitally connected. To do so, it is vital that we have our fingers on the pulse of modern consumers, and that is exactly what this microsite represents. With this microsite, retailers in the UK can drill down into exactly what their customers want from the car buying and aftersales experience. Digital transformation is revolutionising the retail industry, and automotive is no exception. Dealers must stay abreast of how future consumers want to buy cars in order to remain competitive.”

For more insights and findings, visit the microsite here: https://www.keyloop.com/digitalisation/

ENDS

Contacts
keyloop@flagshipconsulting.co.uk
0207 680 7104

About Keyloop 
Keyloop’s mission is to create and connect technology that advances the car buying and ownership experience in partnership with dealers and OEMs. It is a leading global provider of software solutions to the auto retail industry, serving approximately 18,000 dealer sites and most automotive manufacturers, in 100 countries. Headquartered in the UK, Keyloop also has operations across EMEA and Asia. For more information, please visit www.keyloop.com.