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Motor Codes extends advertising campaign to radio

Motor Codes is airing an advertisement on Talk Sport radio to promote the benefits of using a Trading Standards-approved garage.

Running until 25 May, there will be over 6.7 million opportunities for motorists to hear the Motor Codes advert on Talk Sport.

The move will bolster Motor Codes current Amscreen advertising, on screens in filling stations across the Midlands region.

According to Motor Codes over 20 million drivers will be alerted to the benefits of using an approved garage and how to find their local approved garage.

Chris Mason, managing director of Motor Codes, said: “With over 200,000 online customer reviews, the transparency offered by Motor Codes’ garage finder drives customers through our subscribers’ doors.

“Last year this resulted in a revenue opportunity of £17m for our 8,000-strong subscriber network in service and repair work.

“In the last 12 months, we have doubled the volume of online reviews we receive each month. In April 2014 alone we received 9,318 reviews; this is a clear sign that our garage finder is growing fast, and we intend to insure this success continues.”

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