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NIDD VALE GRANTED MITSUBISHI FRANCHISE

Nidd Vale Group, the Harrogate independent motor retailer, has been granted the Mitsubishi dealership for the area. This brings to five the number of franchises which the company now has on its Leeds Road site.

Sales manager for the new franchise is Jamie Taylor, who has been with Nidd Vale since December 2003 and was previously assistant sales manager for Nidd Vale Vauxhall. His senior sales executive is Dennis Wheatley, who joined Nidd Vale a year ago as a sales executive with the Saab dealership.

Mark Doran, who has been with Nidd Vale for 10 years, becomes the Mitsubishi service technician.

Mitsubishi UK’s Network Development Manager, Jack Arkley, said: “We are delighted that Nidd Vale has joined our dealership network. The group is very focused with an innovative approach to retailing and we look forward to a long and rewarding relationship.”

Paul Stokes, Managing Director of Nidd Vale, added: “Mitsubishi is an excellent marque and we are all very excited by this opportunity to expand our dealership portfolio. With five franchises here in Harrogate, our showroom now offers the largest range of new and used cars on a single site in Yorkshire.

Nidd Vale will sell the full range of Mitsubishi cars, including the Shogun 4×4, the L200 pick-up and the new Lancer, which was launched in February.

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