I have read and heard quite a lot of comment recently about the challenges that the Chinese new entrant brands (with the notable exception of MG) are having in getting sales traction in Europe. Dealers are signing up to the available franchises, but then not rushing to actually open the showrooms or move from a temporary multi-brand site to a ...
Read More »Chinese Charge: latest moves from EV brands
Many Chinese car brands are launching in the UK for the first time in the wake of trailblazer Chinese-backed MG By Guy Bird MG, the British carmaker of small and affordable, fun-driving roadsters like the ’60s and ’70s MGB and 1990s MG F, is back. After its near collapse in the early 2000s and decades in the doldrums, it’s thriving ...
Read More »Report highlights consumers’ low awareness of Chinese cars on sale in the UK
Consumers don’t recognise names of new EV brands even those already on sale in the UK. The latest Consumer Insight Panel research from eBay Motors Group asked 2,000 buyers if they had heard of 10 new EV car brands from the US and China. The highest levels of awareness were for Chery (16%), Fisker (11%) Rivian (9%), Lucid Motors (8%) ...
Read More »Chinese carmaker Nio launches EL6 and ET5 in Europe
Chinese electric car maker Nio has launched its EL6 SUV in Europe. Nio has also announced its first EV tourer for Europe, the ET5 Touring. The carmaker is widely reported to be set for a UK launch next year with a country manager in place. The EL6 SUV is going sale in Germany, the Netherlands, Sweden, Denmark and Norway. The EL6 ...
Read More »Chinese cars: “Dealer opportunities could be significant”
Back in 2007, the idea of Chinese carmakers exporting their ‘own-brand’ products to the UK seemed somewhat fanciful, even though MG had been bought by Nanjing Automobile Corporation (NAC) the previous year and veteran British car salesmen – including Paul Williams, then MD for Landwind’s European operation – were talking up their plans. Although Williams conceded back then there was ...
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