Tag Archives: Sales

Mazda has recognised the top performing dealerships, across the sales and aftersales departments in its annual All-Stars awards. Now in its sixth year, the awards celebrate dealerships that placed within the top 25 in the 2024 Mazda Sales and Aftersales leagues respectively. Mazda has 119 UK dealers. Brindley Mazda Wolverhampton achieved first place in the sales league rankings, while Bourne ...

FOW Car Supermarket was celebrating last week the sale of 400,000 cars since its inception 66 years ago. The company has grown from a standing start to a 15-acre hypermarket in Winsford, Cheshire. The 400,000 record was achieved with the sale of a BMW X1 to Michael Shiels, a long-time customer with FOW. Used car supermarket FOW is expanding its ...

The first quarter of the year presents a prime opportunity for dealerships to boost annual sales, but real growth will only come from increasing electric vehicle (EV) sales. However, most marketing efforts fail to engage the largest untapped audience – the 80% of potential buyers who don’t yet see themselves as an EV owner. Search data consistently shows that demand ...

Dealer loyalty is still a strong factor for customers when buying new and used cars. A third of consumers, 38%, rely on car dealers’ advice and 26% go back to the same dealer they have used before. Brand loyalty is still a strong factor in car purchasing, according to research from  Close Brothers Motor Finance . A third (34%) of drivers ...

South East dealer group Ancaster will use Artificial Intelligence (AI)-powered email alerts to boost its digital communications activity across its 14 sales sites. The programme, in collaboration with digital marketing firm Marketing Delivery, aims to increase volumes of new and used car sales leads and maximise conversions. Carly Keeler, head of marketing at Ancaster, said: “During our pilot phase the ...

Sales conversion are getting harder as buyers are more careful with their money in the current market. That’s the view of iTrackLEADS which said that the number of enquiries for new and used cars received by dealers in February increased by 2.7% against the same month last year. According to its data dealers saw a 3.4% increase in the number ...

Dealers saw leads take a hit in the September plate-change with enquiries for new and used vehicles declining by 24.8%. Test drives and sales both fell by 20% and the number of handovers declined by 37%, according to data from lead management firm iTrackLEADS. Adrian Favill, director of iTrackLEADS, said: “It’s clear the market is facing economic headwinds with the ...

Customers are ready to return in their droves to showroms eager to abandon laptop and phone screens in favour of a close encounter of the real kind. There may well be less pent-up demand than dealerships experienced after reopening their showrooms last June following the first lockdown, but buying a car remains an enduring and very personal experience. This is ...

January got off to a slow start when it came to new car sales. This came as no surprise given that showrooms are shut and there is also a shortage of some vehicles due to cuts in production in 2020 because of the lockdown. The new car market fell -39.5% in January with just 90,249 registrations. Demand was down for ...

The European used car market is showing signs of recovery with demand slowly rising, according to new data from Indicata. Its Market Watch tracks used car sales volumes and price changes by country on a real-time basis. “Data from the 19 April shows positive signs that car dealers coming out of Covid-19 lockdown are reviewing and re-pricing their stock, which ...