Monthly subscriptions are fast becoming the preferred method of payment for car buyers purchasing maintenance plans for their vehicles, according to EMaC. The service plan provider reported demand for maintenance plans payable by monthly instalments have risen by over 1000% in the year to date and are on course to overtake one-off fixed term payments for the first time. The ...
Read More »Service plans are free so sell the benefits
I’m often asked about selling service plans. Quite simply, when it comes to selling service plans don’t sell them. Invite people to engage or enjoy the convenience of having a service plan. Customers may ask “how much it is?”. The typical response they get is the “monthly price”. The reality is that the cost of the service plan is zero. ...
Read More »EMaC launches aftersales academy for dealers
Service plan provider EMaC has launched an Aftersales Academy, offering free training to dealers on their books to help them maximise aftersales opportunities. The programme includes on-site workshops, webinars, incentives, hosted events and awards for star performers. Modules offer interactive group activities, discussions and self-directed learning to support individuals’ personal development. The academy has been designed to fit alongside a ...
Read More »Motorists welcome ‘interest free credit’ for car servicing
A third of customers who do not have a service plan for their car put their car servicing costs on their credit card or take out a loan. That’s the conclusion of research carried out by service plan provider EMaC, which found that 29% of car owners who don’t have a service plan in place used plastic or a loan ...
Read More »Kia Motors (UK) launches seven-year service plans
Kia Motors (UK) has extending its service plans from three to seven years, matching its seven-year warranty. Customers can now purchase services up to and including the seventh service which matches the full length of the warranty. The plans are available for all Kia owners and can be purchased at any point of ownership for cars up to five years ...
Read More »Dealer groups see growth in service plans in 2017
Motor Trader Top 200 dealer groups have seen a surge in revenues from service plans in 2017. Eden Motor Group has seen sales of service plans increase by 60% over the past two years. The company, which is rated 53 in the Motor Trader Top 200 dealer groups with annual turnover of £280m, is aiming for further 25% growth in ...
Read More »EMaC sees service plans deliver £252m of revenues in 2017
Service plan sales at EMaC generated over £252 million worth of aftersales revenue in 2017. John O’Donnell, managing director of EMaC, said: “Consumers are holding onto their current vehicle for longer, this presents opportunities to dealers. “By helping car owners budget for maintenance and servicing costs, dealers will not only increase customer loyalty, but maximise aftersales revenue, as our generated ...
Read More »First online warranty-service plan hybrid launched for used car buyers
The Warranty Group is claiming it has launched the first online warranty-service plan hybrid product for used car buyers. The new Service Plus offering is designed to provide a complete aftersales product with a simple pricing scheme based on engine size. The Warranty Group said the cover is designed to be paid for through equal monthly payments which it said ...
Read More »EMaC generates service plan revenues up 10% to £200m in 2016
Aftersales revenue generated by service plan provider EMaC grew 10% to £200m in the past year. It said dealer was seeing improved customer retention as a result of service plan sales. John O’Donnell, who was appointed managing director of EMaC in January, said: “Our figures confirm that consumers have an appetite for budgeting for the upkeep of their vehicles. “In ...
Read More »Dealers sell hybrid warranty and service plans
Dealer will see the emergence of hybrid warranty and service plan packages in 2017 as new products hit the market. Nick Franklin, head of new business at MAPFRE, sees this year providing more examples of bundled products, mixing warranties with service plans. “Most dealers who are successfully selling warranties understand the important role it has in terms of driving customer ...
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