Swansway Santa Patrol hits the road to donate to charities

The Swansway Santa Patrol hit the road this week donating Christmas gifts to those in need.

For the 10th Christmas in a row, the motor group is working with its charity partners to donate toys for babies, children and teens, Christmas food supplies, and warm winter clothing.

As part of Swansway’s continued efforts to support their charity partners with the ongoing cost-of-living crisis, the car dealer group has tailored its donations to each charity’s specific needs, liaising directly with their charity partners to create bespoke donations.

Alongside their Santa Patrol, Swansway also hosted its own Christmas Jumper Day on Friday 8th December in support of causes selected by each dealership team.

Many of these causes saw a crossover with Swansway’s charity partners. Dealerships such as Stoke Audi supported The Gingerbread Centre, whilst Motor Match Bolton supported Fortalice and Volkswagen Van Centre Wrexham donating to Family Friends.

Rebekah Wilson, communications officer at the Blackburn-based The Wish Centre, said: “A huge thank you once again to Swansway Motor Group for their continued support.

“Their donations help ensure that there will be a gift for everyone under the Christmas trees in our refuges this year”.

Sandra Crompton from the Bolton Lions Club said: “The members and volunteers of Bolton Lions Club wish to say a massive thank you to Swansway for the generous donation of toys to this year’s Christmas Toy Appeal, over 150 in total.

“This will help us to support over 910 Bolton families and will bring many smiles to many children.”

Swansway Motor Group director David Smyth, said: “Christmas should be a time of joy and celebration for everyone, no matter what your circumstances may be.

“Our Swansway Santa Patrol aims to spread some Christmas magic to those children and families who need it the most. From the Swansway Family to yours, we wish all a Merry Christmas.”

Swansway’s Santa Patrol rounds up Swansway Motor Group’s charity investment in 2023 to a close, seeing the group donate almost £80K to a range of charitable causes.