Warranty Solutions Group (WSG) has appointed Phil Miskelly as head of business development.
Miskelly has worked in roles spanning finance and insurance, sales, negotiation, business planning, customer service and business development.
Prior to joining WSG, he was the regional sales manager at WMS Group, where he was responsible for leading a sales team across the South East. He also held sales development and F&I positions at dealer groups, including Vindis and Marshall Motor Group.
He will be responsible for heading up the new partnership with Car Gods – the vehicle detailing brand – to help maximise growth, innovation and profitability in this market.
Miskelly will also be assisting the sales team with training and development of their network of dealers, to help these businesses get the most from the best paintwork and interior protection products on the market.
He said: “WSG is fast-paced and has big ambitions to be one of the best value-added product providers in the industry. We have a very entrepreneurial approach to business, a fantastic team of people and great relationships with our dealer network.
“Paint protection, alongside warranty, is one of the most important value-added products from a profitability perspective and WSG now has one of the best offerings in the marketplace.
““I am excited to be working with likeminded colleagues who want to help our customers drive profitability and deliver great customer service throughout their businesses. WSG has seen significant growth, and this is because it understands and listens to its customers.”
John Colinswood, CEO of WSG, said: “We are delighted to welcome Phil to our senior management team. He brings a strong operational background with experience in all levels of management within the sales arena. Phil’s appointment marks the start of another exciting chapter for WSG and he will be a fantastic asset to the company.”