Motor Trader The award-winning and longest running UK magazine for car retailing professionals. Your first stop for News, Jobs and Reports for the motor industry.
Motor Trader is the award-winning voice of the car retailing sector.
From the supply chain to the forecourt, we provide the latest news, views and market analysis on the issues making the headlines in our monthly print publication and online. Click a panel below to learn more:
Print Advertising
Print Advertising
To see our Media Pack click here
| Adv name | Bleed size | Trimmed size (width x height) |
Type area (width x height) |
|---|---|---|---|
| Quarter | 100x135 mm | ||
| QUARTER DPS STRIP | 430x66 mm | ||
| QUARTER STRIP | 205x66 mm | ||
| HALF | 205x135 mm | ||
| HALF VERTICAL | 100x250 mm | ||
| JUNIOR | 135x178 mm | ||
| FULL | 3x3 mm | 225x297 mm | |
| Spread Marker | 3x3 mm | 590x150 mm | |
| DPS | 3x3 mm | 450x297 mm |
Digital Ads
Digital Ads
Whether you’re launching a new product, looking to build your brand, advertising an event or generating sales leads, Motor Trader’ digital advertising portfolio has an ideal solution for your marketing aims.
KEY FACTS
- motortrader.com, attracts an average of 38,643 monthly unique users and generates, on average, 102,003 monthly page impressions (Google Analytics, Oct 2017)
- The site is fully optimised for desktop, tablet and mobile
- Our team of Editors post 5-6 new articles every day,
- Our range of daily, weekly and monthly email news bulletins deliver our content and your marketing messages directly to the inboxes of more than 7,000 opted-in Motor industry professionals;
- Motor Trader supports the full range of digital advertising formats to suit your budget and objectives including leaderboards, MPUs, buttons, overlays and wallpapers; plus special creative options such as banderoles, expandable ads and sidekicks;
- We are also able to offer a range of targeting options by geography and area of interest – including targeting or sponsorship of specific channels of the website – to ensure your campaign is seen by the audience you want to reach;
To see our Media Pack click here
Leaderboard
Billboard
One of the largest and most visible ad units, with a billboard you're always going to be front and centre. Our IAB standard Billboard ad creative stretches to the full content width of the page.
Mobile MPU
Mobile Leader
Video-in-read
MPU
Double MPU
UnderNav
Sidekick
This exciting expandable ad format launches from an IAB standard MPU ad (or other trigger, by agreement). Following the initial user interaction, the creative smoothly pushes all our other page content to the left, revealing a large, functional multimedia canvas for your creative.
Banderole
Banderole is a horizontally displayed banner with a fixed position that covers website content fully from left to right. A banderole doesn't move while the page is being scrolled). The banderole shrinks automatically (or after click-to-close) and finishes up as a block element on the right edge of the browser window. It can be expanded again in any time after clicking (or optionally, hovering) on the bar.
Wallpaper
Welcome Ad
MPU Expandable
Expansion must be user-initiated
| Initial size (px) | Expanded size (px) |
|---|---|
| 300x250 | 600x250 |
| 300x250 | 900x500 |
Contact Information
To see our 2025 Media Pack click here
To see our advertising terms and conditions click here
To see our event sponsorship terms and conditions click here